Samsung’s Next-Gen QD OLED TV Shines at CES 2022
For most people, size matters when it comes to TVs. The bigger, the better, the flatter, the sleeker — all in the name of seeing your beloved shows, movies, and sports in the best way possible. These days, picture quality is also a key consideration for TV buyers. After all, what good is a huge TV if the color’s terrible or the picture’s blurry?
The good news is, today’s TVs are finding the ideal balance between size and picture clarity, upping the ante with OLED technology that makes for the ultimate viewing experience every time.
What Makes OLED the Cream of the Crop?
OLED (Organic Light-Emitting Diode) technology is at the top of its class in the television world because it quite simply offers the best color and display imaginable. Because OLED requires no backlight, each individual pixel is maximized for the optimum colors, angles, response times (aka reduced blurring), and overall viewing experience out there. Most experts agree that OLED is the new gold standard, and some bigger brands like Samsung and Sony have even taken it a step further with QD-OLED technology that promises even better color and viewing angles.
The New Kid on the Block
While Samsung may be the top-selling TV brand overall, its OLED TVs have never been quite as popular as those by other brands like LG. But all that may be about to change after the mega brand introduced their new QD Display TV into the mix during this year’s CES event in Las Vegas.
Making a splash as a 2022 Best of Innovation award winner at one of the most influential tech conferences in the world is a pretty good way to make a statement, and Samsung’s new 65-inch QD-Display TV definitely delivers. According an official awards statement, the company’s new offering is “the world’s first true RGB [red, green, blue] self-emitting Quantum Dot OLED display…combining the contrast levels of RGB OLED with the color and brightness of quantum dots.” In plain English, the color is next-level. Unlike anything we’ve seen before in the world of OLED TV technology, it’s guaranteed to shake things up among its competitors. While further details about the QD-Display TV (including its name) remain shrouded in mystery, it was confirmed at CES that new Samsung models will also boast four HDMI 2.1 inputs; a 144Hz refresh rate; a “Neo Quantum Processor,” and immersive audio experiences.
But what does this announcement mean for the consumer, besides the obvious better picture, brighter colors, faster processing, and more epic sound quality?
According to a recent article on CNET, it could, in fact, spell lower prices overall for those looking to upgrade but have thus far been unable to afford the sometimes hefty price tag associated with OLED models. The reason? The availability of more OLED TVs equals increased competition among brands fighting for attention of consumers, inevitably leading to lower prices. And while other brands like Sony plan to introduce their own QD-OLED TVs later this year, Samsung definitely beat them to the punch with their CES award-winner.