As more and more advertising goes online and transportation conservation becomes an increasing economic and ecological concern, what is the future fate of the infamous billboard? One proposal by Front Architects suggests turning these into lofted homes – small houses to be sure, but located in some potentially fascinating places.
Some of these unusually thin homes could be built in place from scratch, others could be transported to new locations or even left where they are in the urban environment.
As with so many good design projects the feasibility of this specific idea as such is not of singular or even primary importance – the concept provides a foundation for rethinking everyday urban structures, artifacts of the built environment, that we might find new and different uses for as times change.
Alas, the above image is only a computer-generated overlay in a real situation. Still, what would it be like to live in somewhere so public yet also removed from the street level? Somewhere surrounded by four walls and lifted up from the ground but at the same time exposed on all sides? Somewhere so strange but central?