What makes a water filter sustainable? According to the people at Soma, it means no plastic, no chemicals and a filter that is completely organic, made of a coconut shell carbon and a plant-based casing. The filter material starts out as coconut shells whose carbon granules are heat-treated to become porous and super absorbent to catch chemicals such as chlorine and remove bad taste and odors. It sits inside sleek, minimalist carafes and pitchers that look great on a table and invite you to stay hydrated.
Soma partnered with designer David Beeman, who has invented filters for Keurig, Starbucks and Peet’s during the past 35 years or so, and is deeply committed to protecting the environment – as is Soma. The company gives back by being a sponsor of the nonprofit organization Charity, whose mission is to bring drinking water to people in developing nations.
The Soma filter sits in the minimalist, shatter-resistant Soma Water Carafe or Pitcher to draw out impurities like chlorine. The water becomes microbiologically safe drinking water. The hourglass-shaped carafe was engineered in Germany and holds 48 oz of water. The Soma Pitcher is 10.5 inches tall, 6 inches wide, and 9 inches deep and holds 80 oz. The filter lasts about two months, or 40 gallons; then you get a fresh filter delivery via a subscription mail service. The filter removes other impurities as well, but due to pending certification, these cannot be listed just yet. Note that the Soma filter process does not remove fluoride.