Revisiting Analogue: Prostoria Places Furniture Pieces in Croatian Forest

Dawn Hammon — Tue, 14 Jul 2020 01:03:18 +0000

People in some parts of the world spend the majority of their time outdoors, while people in others prefer indoor activities — but we all understand the draw of nature, and frequently seek to combine it with the comforts of indoor living. This is exactly the idea behind this seemingly randomly placed furniture in a central European forest.

In a partnership with designers Numen/For Use and Simon Morasi Piperčić, furniture manufacturing company Prostoria has placed wall-less living spaces in the forest near the company’s Croatia factory. Upon first glance (and even for a bit after you arrive on the scene), the display looks like a house with transparent walls, allowing visitors to walk directly into the living room, or perhaps more accurately, several different living rooms.

Large square blocks make up the flooring, set beside each other in a meandering layout that changes in elevation with steps between each section or island. Although they initially appear to be interconnected, each island is not only physically separate, but also encompasses a unique design element.

This venture comes as a result of Prostoria’s “Revisiting Analogue” project, which combines elements of architecture, design, and film into an event for local creatives. With the framework in place, the brand provided the sofas, chairs, and other dressings to soften the spaces and bring a sense of lounging around the house, albeit beneath a canopy of trees. One space features Prostoria’s Polygon easy chairs, while another offers an invitation to sit with the company’s Absent sofa.

The restful tan-leather version of Prostoria’s Kontrapunkt chaise lounger beckons a rest the moment you set eyes on it, and the modular Layout sofa offers versatility with separate components that can be arranged endlessly. Yet another island features the Bavul, which are long, upholstered rectangular cushions that can easily be stacked and aligned to form bench seats or temporary beds.

To add a level of depth and contrast to the outdoor space, the wood material used for the foundational units features varying shades of light and dark in patterns that highlight different geometric aspects. “This dialogue between geometry, nature, and people provides a surreal setting for experiencing Prostoria’s artifacts,” explains the brand.

Prompted by the onslaught of canceled events as a result of the COVID-19 pandemic, Revisiting Analogue aims to give a tangible existence to a typically digital world. The company adds that it’s their “attempt to digitally share the experience of materiality, through the forest room and products that embody nature-based materials and design.”

While the event provided a discussion and gathering point for the local design and architecture community, it also served as a set for Prostoria’s film by Rene Gallo, itself an art piece designed to reflect humanity’s nostalgia for materiality and nature.

Prostoria is an award-winning design studio who is singularly focused on innovative design coupled with social responsibility.

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Revisiting Analogue: Prostoria Places Furniture Pieces in Croatian Forest