Like some kind of modern green alchemy, the genius of this DIY design idea is in its extreme simplicity. It requires two objects that are easy to acquire – one you can buy for a few cents and the other you can find anywhere on the ground – and turns them into an everyday household object more unique and stylish than the mass-produced equivalent.

There is nothing to explain and the non-profit design group Les Petit Reins wants no money for the idea that nor do they sell this as a product. Given how easy and obvious it is, has no real chance of becoming a copyright anyway. Just go down to the hardware store, find a metal screw hook and pick up a stick on your way home to make your own creative wooden coat hangar.